Mombasa:The Media Council Act of 2013 is being reviewed to update the media’s regulatory framework in response to the digital era, artificial intelligence, and changing media practices. This comprehensive overhaul is being spearheaded by the Media Council of Kenya (MCK) in collaboration with the Ministry of Information, Communication, and the Digital Economy through the proposed Media Bill, 2026.
According to Kenya News Agency, the review focuses on several key areas: expanding digital media, revising dispute resolution mechanisms, strengthening ethical codes, and enhancing child protection measures. The aim is to modernize regulations to bridge structural gaps, safeguard press freedom, and effectively govern the evolving digital landscape.
Christine Nguku, Assistant Director of Media Training and Curriculum Development at MCK, emphasized the need to update the legal framework to address the digitization of media and the broader technological landscape. MCK recently held a public and stakeholder participation forum at City Blue Creekside Hotel in Mombasa to discuss proposed amendments to the Media Council Act, Cap.411(B).
The forum highlighted that while digital technology has democratized content creation and broadened access to information, it has also introduced complex structural, ethical, and societal challenges. Participants examined the evolution of media law and ethics, with a focus on press freedom and the legal framework governing the media industry.
Nguku noted that the review targets legislative amendments for digital platforms and internet-based media, beyond traditional media forms. She mentioned ongoing public and stakeholder engagement to refine the draft bill before its presentation to the National Assembly.
The review process was prompted by a 2024 High Court ruling in Nairobi, where Justice Lawrence Mugambi declared sections of the Communications Authority of Kenya’s broadcasting and programming code unconstitutional due to overlap with the MCK’s mandate. Terence Minishi, MCK Manager of Regulatory Affairs, explained that this ruling has necessitated the current review to address digital transformation and AI-related challenges.
MCK officials have urged journalists to adapt to technological advancements as artificial intelligence and algorithm-driven platforms reshape public information access. Maureen Mudi, Coast Region Coordinator for MCK, advised journalists to leverage AI while maintaining professional ethics to stay relevant in the changing media landscape.
The MCK’s core functions include regulating media standards, protecting media freedom, and resolving disputes involving the public, government, and media organizations.